Writing for professional services Archives - Marvin Writes https://marvinwrites.com/category/writing-for-professional-services/ Marvin Uzor | Freelance Copywriter San Francisco Tue, 28 May 2024 07:21:57 +0000 en-US hourly 1 What is ‘good’ writing? https://marvinwrites.com/what-is-good-writing/ Thu, 23 May 2024 11:37:07 +0000 https://marvinwrites.com/?p=50333 What do we actually mean by 'good' writing? Is it entirely subjective? (spoiler: no it's not) A few pointers on what 'good' writing looks like for articles and blogs.

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Should you describe yourself as a “trusted adviser”? https://marvinwrites.com/should-you-describe-yourself-as-a-trusted-adviser/ Wed, 06 Sep 2023 17:46:42 +0000 https://marvinwrites.com/?p=50279 The sentiment is good, even necessary. But is it overused? Here are some ways to prove you're a trusted adviser without simply saying it.

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Your return on investment from content marketing https://marvinwrites.com/your-return-on-investment-from-content-marketing/ Thu, 24 Aug 2023 07:58:51 +0000 https://marvinwrites.com/?p=50242 If you want to outsource your articles and blogs and invest in professional content marketing, you'll want to know your ROI. Find out here.

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Blogs or articles: What’s the difference? https://marvinwrites.com/blogsorarticles/ Tue, 15 Aug 2023 15:52:01 +0000 https://marvinwrites.com/?p=50238 What's the difference between a blog and an article? Find out how you can attract higher value clients and get more inbound enquiries with content marketing.

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Bust your bluster with this handy checklist https://marvinwrites.com/bust-your-bluster-with-this-handy-checklist/ Thu, 27 Jul 2023 07:47:58 +0000 https://marvinwrites.com/?p=50208 Has corporate waffle crept into your marketing materials? What sort of language qualifies as 'waffle'? Check your messaging with this quick checklist.

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Corporate speak: why it’s so damaging for your business https://marvinwrites.com/corporate-speak-why-its-so-damaging-for-your-business/ Thu, 20 Jul 2023 09:15:55 +0000 https://marvinwrites.com/?p=50194 Using grandiose words won't shine the best light on your services. Find out why tautologous sentences and over-complicated words do more harm to your business than good.

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Why short is your superpower https://marvinwrites.com/why-short-is-your-superpower/ Mon, 22 Aug 2022 14:16:59 +0000 http://marvinwrites.com/?p=49838 How can you write copy that packs a punch? Use these simple principles to add a bit of oomph to your copywriting.

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Getting the grammar right – Me, myself and I https://marvinwrites.com/getting-the-grammar-right-me-myself-and-i/ Mon, 22 Aug 2022 12:27:57 +0000 http://marvinwrites.com/?p=49827 Are you making these simple mistakes in your business writing? So many people trip over these pronouns, but it's easy to get right when you know how

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“Are you a wrestler?” – How to write an unforgettable opening line https://marvinwrites.com/copywriting-how-to-write-an-unforgettable-opening-line/ Mon, 22 Aug 2022 11:47:29 +0000 http://marvinwrites.com/?p=49821 One line to make an impression. Get it right. Follow these copywriting tips to make an impact with your opening line

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